The 7 Wonders of Marketing

By Terri Roeslmeier

January 5, 2011

staffdigest published a 2011 Business Planning Guide in September 2010. They publish one every year. It’s geared toward readers with more than one branch (profit center). This wonderful guide takes the reader through a detailed process in order to develop a business plan. I try to let my customers know about it when it comes … Continued

No Rest for the Weary

By Terri Roeslmeier

June 15, 2010

It’s true that the economy has loosened up a bit and most staffing and direct hire companies are not feeling quite as tightly squeezed as earlier in the year. As the atmosphere improves, however, be watchful of going back to old bad habits. There are always bright signs to a bad economy. We realize who … Continued

Tips for Marketing in Challenging Economic Conditions

By ABD

November 13, 2008

What is the best type of marketing approach during times when the market can be challenging? Targeted marketing campaigns are best all of the time. The better you can target your campaigns, the more successful. The misconception is that during good times candidate marketing should be prevalent and job order marketing should prevail during weaker … Continued